Social Media Impact on Young Consumers’ Behavior: A Consideration of Purchase Decision-Making Drivers, and the Mediating Role of E-Marketing for Achieving Business Leadership
نادية هيمة, Djamel Benarous, Bilal Louail, Walid Hamadi
Walid Hamadi
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2025
Enhancing employee engagement through digital HR practices: the mediating role of organizational trust in algerian universities
نادية هيمة, Djamel Benarous, Bilal Louail, Walid Hamadi
2024
The Effect of Social Media on Purchasing Behaviour Through E-Marketing: Empirical Study for Algerian University Students
نادية هيمة, Djamel Benarous, Bilal Louail, Walid Hamadi
Impact of Social Media on Consumer Purchasing Behavior via E-Marketing: An Empirical Study of Algerian University Students
نادية هيمة, Djamel Benarous, Bilal Louail, Walid Hamadi
Asian Journal of Individual and Organizational BehaviorVolume 4، (1)، Pages 49-572024Article Open access 11